Mecca Bingo land operations pull down Rank revenues

May 8, 2008

Clarion Gaming is reporting that Rank Group has suffered a 16% drop in its land-based Mecca Bingo business revenue when compared to the same time last year.

The drop is considered the result of a recently implemented smoking ban in the UK and a double tax on land bingo games. In response, Rank has erected smoking shelters in 80 clubs in an effort to keep its smoking customers.

According to Rank’s statement on its financial situation, it has provided a summary of its future strategy in dealing with the decline:

Programme of disposals and restructuring completeV
Vigorous action to combat external headwinds
Aggressive cost cutting actions taken, capital expenditure deferred, dividend cancelled
Revenue growth through delivery of improved customer experience and value

Mecca Bingo is one of the UK’s largest land bingo operators. It also operates a successful online bingo hall for clients who may want to play bingo online.

Written by John Witherspoon – Come and read all about the online bingo world. BingoStreet’s online bingo news section serves the freshest info of the industry.

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